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Hooray for Earth Day—Season’s Greetings From Neverest Outfitters

A Wondrous Holiday—Tis the Season

            It’s been said that Earth Day is the most wonderful time of the year. Perhaps that’s just what we say around Neverest Outfitters, but we can guess others feel the same.  Regardless, we can safely say that we wouldn’t be anywhere without this beautiful planet we live on.  Whether it’s the pack on your back, the air you breathe, the food you eat, the wildlife you enjoy, or water you drink—it all comes from the bounty of the earth. 

Our Place In The world

            As human beings and individuals, we must realize that we don’t just live here.  We must consider ourselves as living parts of a global ecosystem.  The decisions we make, to some degree, influence the health of the entire planet and the folks we share it with. Often times, we fail to consider just how we can fit into our world ecosystem in a non-harmful way.  We knowingly and unknowingly abuse the planet we call home and, whether we realize it or not, it hurts us all.  

The Hope for finding Balance

            Despite human abuse of the earth, hope remains for us to take care of it. At Neverest Outfitters, we believe each individual can contribute to the maintenance and health of the planet in how we choose to spend our money. Each time you spend money buying the apple produced without chemicals, the energy efficient light bulb, or the farm-fresh chicken eggs from your local farmer’s market, you use your dollars to vote for the continuation and spread of sustainable business that keeps the health of the earth and its people in mind.

Business as a Catalyst for Change

            As mentioned above, we at Neverest Outfitters believe that business contains the potential to create serious change through how individuals and companies choose to spend their money.  For that reason, we provide our customers with the option of buying domestically produced, handcrafted goods that we constructed using sustainable means.  Supporting Neverest in any way, whether you buy one of our packs or key chains, follow us on Instagram, or tell a friend about our commitment to sustainability, means that you choose as an individual to support and promote sustainable business.

Giving Back to the Planet We Owe It All to: Our Mission

            By utilizing deadstock and upcycled material that would otherwise be wasted and by manufacturing long-lasting goods on a domestic basis, Neverest Outfitters provides more sustainable ways to consume.  However, our mission extends beyond that.  In the future, Neverest Outfitters aims to give back to the planet we owe it all to by using part of our profit to fund efforts that work towards benefiting the environment. 

Plans for the Future

            Funding habitat restoration and reconstruction, dam removal to restore trout runs and watersheds, and other ventures that care for the environment will help Neverest make a lasting impact beyond just customer satisfaction with our goods.  While our customers presently make an effort to minimize their negative impact on the planet by purchasing our goods, their future support will leave a new impact—a positive one—as part of their money from each sale we earn will go towards restoring the balance between humans and Mother Earth.

What We Can All Do

            Yeah, it’s true—humans have already done much to hurt the planet we live in.  We won’t lie to you. The damage will leave some deep scars but we believe in the tenacity of the earth and the people who call it home.  We hope that today, on Earth Day, you make a small difference in any way you can to help our planet, whether it’s picking up a piece of trash, buying that locally grown organic apple, planting a tree, or just getting outside and marveling at the splendid perfection of nature.  All that goes a long way in the end.

The Small Things Add Up

            In time, those small things usually always add up.  If you think saving the world is hopeless, think again.  Realize you’re not alone and that other folks are here to help.  Many movements in the history of this country have started off small, misunderstood, and overlooked. However, over time, many have grown to change minds, history, and everyday life.  All those movements began with an idea—that human individuals could make positive changes in the world if they stand together and dare to try despite the odds.

 

The world is indeed full of peril, and in it there are many dark places; but still there is much that is fair, and though in all lands love is now mingled with grief, it grows perhaps the greater.”
—J.R.R. Tolkien, The Two Towers